Legal AI startup Spellbook hired a new CMO — and she has strong opinions on avoiding ‘creepy’ AI marketing

According to a report by Business Insider… Meltem Kuran-Berkowitz wants Spellbook to become the default brand people associate with managing contracts. complete report is on below link. Source: https://www.businessinsider.com/legal-ai-startup-spellbook-appoints-meltem-kuran-berkowitz-cmo-2026-9